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  • D A Howe

And Thus, Self Publishing Eats Itself

Updated: Jun 1, 2021

An update… After I posted this article, my FB feed continued to be spammed by ads from Ty Cohen for the same system, each ad pitched in a different way. I blocked the ads, and did some research. Seems a few people on the interwebs have been complaining that the course is a bit of a rip-off and offers content that can be easily found in a variety of YouTube videos and blogs. Some swear by it, but there seems to be more complaints than praise. I don’t know if this changes the situation much, except to say that whenever someone senses there is free money to be made by convincing someone else to pay large sums of money to find out how to get rich, things get weird. Wolf of Wall Street, anyone?

(P. S. I Feel Sorry for Romance Readers)

The advertisement below popped up in my Facebook newsfeed today. The romance genre is now openly viewed as a cash cow.

I shouldn’t have been surprised, not when Twitter, Facebook, Instagram, YouTube, and Amazon are geared towards rewarding content. Tweeting every day? Nice. A video every day? Good. Pictures twice a day? Influencer. A new post to an FB page every day? Informative. A new product for Amazon to sell?


The problem, of course, is that content and quality are not the same thing.

Advice from various self-publishing gurus includes encouraging writers to publish a book a month, and carefully checking Amazon for possible book categories that have yet to be exploited. Writing two books a year is too slow. And taking an entire year to write a book? F*ck off, you’re not a writer, you’re a dilettante who isn’t serious about being rich.

A combination of the Amazon algorithm and a self-publishing ethos of ‘publish and be damned as fast as humanly possible, preferably by hiring ghost writers out of India’ has created a swimming pool infested with turds, algae, and that one guy who keeps cannon balling into the water.

It seems that, in hindsight, this was inevitable.

Reading the ad, I felt extremely sorry for romance readers. They deserve better than to be viewed as gullible rubes, easily parted from their hard-earned money.

If you happen to be a romance fan and you’re reading this post, please know that I think this is terrible. I can understand wanting fresh content, but the desire for new books and stories seems to have come at the cost of writers (and I use this word loosely) who don’t care about you, or your genre. I personally don’t write romance, but every reader deserves to be treated with respect by the writer. The writer should care enough about you, as a reader, to at least put together a book or story with a logical plot, compelling characters, well-structured sentences, and no (or minimal) grammar errors. Or at least try their hardest to make this happen.

I hope you’re able to claim your genre back, but at this stage it’s probably going to get far worse before it gets better.

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